MEET HAKI CREATIVE
Haki Creative was started by a comedian who got tired of seeing great comics flop—not because they weren’t funny, but because their branding sucked.
Haki is a women-led agency.
Aline Marques
Comedian/Founder/Marketing & Content Director
LEILA SOUL
Leila Soul is a Brazilian comedian, entrepreneur, and marketing strategist with over 8 years of experience in digital marketing, brand positioning, messaging strategy, and storytelling. In other words, she knows how to sell stuff, including herself.
Born and raised on a forgotten island in southeast Brazil, Leila insists on writing this bio in third person to sound more important than she is. Spoiler: it’s not working.
Her career started like most survival stories: doing whatever paid the bills. From data entry clerk to marketing director and agency founder, she played the corporate game, climbed the ladder, and then did the most logical thing possible: quit everything to tell jokes in bars for drink tickets.
Today, she wears multiple hats (because none of them pay full-time): stand-up comedian, scriptwriter, comedy show producer, and the person who reminds clients why their brand voice sounds dead inside.
Her entrepreneurial journey began in 2015 on Upwork, where she tried to live the digital nomad dream… but ended up just being a digital nomad in her own living room. Financial independence? Not yet. Emotional damage? Absolutely.
Leila hasn’t become a Latina Kevin Hart (or even a Brazilian Kevin Hart), but give her a mic and a deadline, and she’ll make people laugh—whether it’s at a punchline or at her own life choices.
ALINE MARQUES
Aline Marques is a Branding Strategist and Art Director with over 15 years of experience in crafting brands that transcend aesthetics. With a passion for blending strategy and creativity, Aline helps businesses build enduring brands that resonate deeply with their audiences.
Her journey began with a natural talent for drawing and a fascination with visual representation, nurtured since childhood.
Aline pursued her passion academically, and early in her career, she worked on political campaigns, designing logos, shirts, flyers, and promotional materials. This foundation led to roles in advertising agencies, where she honed her skills in marketing and communication.
CEO, Branding Strategist and Art Director